Services & pricing
Every price, on the page
Every price below is the price. Quotes are fixed before work starts, in writing — no hourly estimates and no "starting at" games. All prices in Canadian dollars.
For new businesses
One-Page Starter
$0 down, 12-month minimum — or $499 one-time plus a care plan.
- One long, well-built page: what you offer, your services, contact and booking, map
- Copy polished from your raw material
- Google Business Profile setup included
- Domain registered in your name
- For brand-new businesses that need to exist online this week
Up to 5 pages · live in 10 business days
Launch
One-time. A proper website, fast. Live target: 10 business days from content intake.
- Up to 5 pages: Home, Services, About, Gallery/Proof, Contact
- Copywriting included — you supply notes and material, we write the finished copy
- Mobile-first build, contact form, click-to-call, map
- Local search basics: page titles, headings, image text, sitemap, Search Console submission
- Google Business Profile setup or cleanup included
- Analytics installed; launch checklist verified
For sites with a job to do
Growth
One-time. For businesses whose website has a job to do. Live target: 15 business days.
- Everything in Launch, up to 10 pages
- Full copywriting from a structured interview — you talk, we write
- One conversion system: online booking, quote-request flow, or reservation integration
- Service pages plus one location page, structured for local search
- Google reviews shown on-site, FAQ schema, blog/news section set up
- Conversion tracking for calls and form submissions
For selling online
Commerce
One-time. For businesses that sell online. Live target: 20–25 business days.
- Everything in Growth, plus an online store
- Up to 30 products loaded (further batches priced per product)
- Payments, taxes, and shipping/pickup rules configured
- Order emails tested end-to-end before launch
- Or custom work — multi-location, memberships, integrations — quoted fixed before build
- Training handover session included
Two ways to pay
Pay for the build, or spread it
Cash flow is the usual objection, so both routes exist on every build.
Route one — Standard
40% to start, 60% at launch
A deposit books the build; the balance is due when the site goes live. Simple, and the route most established businesses take.
Route two — $0 down
Launch $139/mo · Growth $199/mo
Nothing up front. The build is bundled with Care Plus over 24 months — one monthly amount covers the website and its care. After month 24 you drop to the plain care rate and own the site outright.
Either way: you own your domain, your content, and your site files. Quotes are fixed in writing before work starts and valid for 14 days.
Care plans
The site, looked after
Every hosted site sits on a care plan. Plans are month-to-month after any initial term; cancel with 30 days' notice and your site files and content export are handed over. No hostage clauses.
| Care Essential$79/mo | Care Plus$149/mo | Care Partner$299/mo | |
|---|---|---|---|
| Hosting, SSL, domain renewal management | Included | Included | Included |
| Security monitoring, backups, uptime checks | Included | Included | Included |
| Platform updates | Included | Included | Included |
| Content edits | 30 min/mo | 2 hrs/mo | 5 hrs/mo (design/dev time) |
| Google Business Profile posts | — | 2/mo | 4/mo + review response drafts |
| Performance + SEO health check | — | Monthly | Monthly, fixes applied |
| Reporting | — | Quarterly snapshot | Monthly report + strategy call |
| Support | Email, 2 business days | Priority, 1 business day | Same-day for urgent issues |
Clients who insist on self-hosting pay a one-time $299 handover fee and leave the care ladder — stated up front so it is never a surprise.
Add-ons
Extras, priced in the open
- Extra page$150/page
- Additional location page$250
- Logo refresh$350
- Email setup on your domain$199
- Blog post writing$150/post
- Store product batches$15/product after the first 30
- Photography direction/sessionQuoted
Before you ask
The fine print, without the fine print
Then it is quoted fixed, before build, in writing — multi-location structures, memberships, and integrations land here, usually under Commerce. There are no hourly estimates and no open-ended engagements.
You can. Clients who insist on self-hosting pay a one-time $299 handover fee and leave the care ladder — hosting, updates, backups, and support become yours. It is stated up front so it is never a surprise.
You review one consolidated draft at the content stage and one at design review, against a guided checklist — one structured round at each stage is included in every package. Further rounds or changes of scope are quoted as add-ons before any work happens.
Plans are month-to-month after any initial term. Give 30 days' notice and your site files and a full content export are handed over — you own your domain, content, and files either way.